Pro
Amazon Listing Optimizer
Data-driven, policy-aware Amazon titles, bullets, backend terms, A+ and image plans
Amazon Listing Optimizer turns your agent into a careful listing writer for Amazon sellers, brand owners and agencies. It works from your own data (Sponsored Products search-term reports, Brand Analytics exports, tool exports, competitor listings and reviews) and never invents search volumes or promises rankings.
How it works
The skill starts from a product brief, cleans and clusters your keywords, ranks them with the metrics you actually have (clicks, orders, conversion) and maps each one to the title, bullets, description or backend search terms. It then writes a compliant title, five benefit-led bullets, a description and byte-counted backend terms, and runs a small checker script that tests title rules (length, forbidden characters, repeated words, promotional phrases), bullet length, emoji, the backend byte limit and keyword coverage. Finally it plans A+ content module by module and a gallery of seven images plus a video, using main-image rules checked against Amazon seller sources in October 2026, including the tagging rule for photorealistic AI-generated people.
What you get
- Keyword research, copy-rule, A+ and image-stack playbooks
- A compliance guide for risky claims (pesticide, medical, environmental, rankings, guarantees, other brands) with compliant rewrites
- Brief, keyword-map (CSV) and deliverable templates
- A full worked example from a flagged listing to a clean one
Important: Amazon rules change and vary by marketplace and category. Limits are stated as current in October 2026 with a reminder to verify in Seller Central; the claim scan is a review aid, not legal or regulatory advice. No ranking or sales results are guaranteed.
Highlights
- Keyword map built from your search-term reports and competitor listings
- Title, 5 bullets, description and backend terms within Amazon's limits
- Checker script: title rules, bullet length, backend bytes, risky claims
- A+ module plan and a 7-image gallery and video plan
- Compliance pass for antibacterial, eco, FDA, ranking and guarantee claims
Example
Our bamboo cutting-board set listing got flagged and converts badly. Here's the listing, 60 days of search-term data and two competitors. Fix it.
# Amazon listing - Kestrel & Oak Bamboo Cutting Board Set of 3 (Amazon US)
Rules used: limits current as of October 2026 - verify in Seller Central.
Keyword map: primary = bamboo cutting board set / cutting board set / bamboo cutting board (86 orders from 960 clicks in your report). Best converter: large cutting board with juice groove (11.9%). Excluded: butcher block (different construction), competitor brand terms.
Title (151 characters): Kestrel & Oak Bamboo Cutting Board Set of 3, Large, Medium and Small Cutting Boards for Kitchen with Juice Groove and Side Handles, Pre-Oiled, Gift Box
Backend (145 of 249 bytes): chopping wooden wood serving tray platter cheese charcuterie housewarming wedding present meal prep vegetable meat carving bread reversible thick
Checker: before 11 errors ("!", "bamboo" x3, emojis, guarantee, ASIN, competitor brands); after 0 errors, 0 warnings.
Compliance: "Antibacterial" and "kills 99.9% of bacteria" are pesticide-type claims - removed. "Eco-Friendly" replaced with "FSC-certified Moso bamboo" [confirm license].Write backend search terms for my stainless steel kids' water bottle, 12 oz, leak-proof straw lid. Title already says: 'Brand Kids Water Bottle 12 oz Stainless Steel Insulated with Straw Lid'.
Backend search terms (no title words repeated; space-separated; check byte count with the script): toddler children boys girls school lunchbox daycare sippy cup tumbler flask spill proof leakproof double wall vacuum cold drinks travel sports kindergarten preschool Notes: - No data provided, so these are hypotheses - validate with a search-term report after 2-4 weeks of ads. - Left out: other brands, "BPA-free" (only add to visible copy if you have a test report), "best". - "Leak-proof" is a performance claim: keep "spill proof leakproof" only if the lid is tested; otherwise drop them. - Limit: US backend under 250 bytes - verify for your marketplace.
Is this bullet OK? 'ECO-FRIENDLY & ANTIMICROBIAL - our yoga mat is non-toxic and kills 99% of germs ๐ฟ'
Compliance report - bullet 1 | Words | Risk | Rewrite | | "ANTIMICROBIAL", "kills 99% of germs" | Pesticide-type claim: in the US generally needs EPA registration support; Amazon removes such claims without it | Remove; describe care: "Wipe clean with mild soap and water" | | "ECO-FRIENDLY" | Unqualified environmental claim | A specific, provable fact, e.g. "Made with natural tree rubber [confirm %]" | | "non-toxic" | Absolute safety claim needing substantiation | "Tested free of [substance] [report on file]" or remove | | emoji | Not allowed in bullets | Remove | Suggested bullet: GRIPPY NATURAL RUBBER BASE: Made with natural tree rubber [confirm %] for grip on wood and tile floors; wipe clean with mild soap and water Verify current Amazon policy for the Sports & Outdoors category and keep documentation for every claim.
What's inside
amazon-listing-optimizer/ โโโ agents/ โ โโโ openai.yaml โโโ references/ โ โโโ a-plus-content-plan.md โ โโโ compliance-pitfalls.md โ โโโ image-stack-plan.md โ โโโ keyword-research.md โ โโโ listing-copy-rules.md โ โโโ worked-example.md โโโ scripts/ โ โโโ listing_check.py โโโ templates/ โ โโโ 01-listing-brief.md โ โโโ 02-keyword-map.csv โ โโโ 03-listing-deliverable.md โโโ LICENSE.txt โโโ README.md โโโ SKILL.md
Install by unzipping into your agent's skills folder. Install guide โ